Fire red is for all the blondes (see Mena Suvari) and Lip Attitude Chic -Sephora-
Coral red is for the red-hairs girl, Scarlett Johansson and Day Dreamer Coral Reef, Revlon
Cool red is for Winter girls (see monica Bellucci) and Clinique high impact lip colour.
Mauve is the red for autumn girls ! see Jennifer Garner and a Mauve lipstick.
So, dont be sad if you can't wear the classic Fire, Marilyn Red.
You can suit better wit a coral or a mauve shade! This will became your "signature personal red". try it.